Home to McAfee Knob, Dragon's Tooth, and the Triple Crown, Roanoke is Virginia's outdoor capital. Gear up with purpose at Moss Mountain Outfitters.
Roanoke has earned its reputation as one of the premier outdoor cities on the East Coast -- and the adventurers who call it home take their gear seriously.
With the Appalachian Trail running through its backyard, world-class hikes like McAfee Knob and Dragon's Tooth within minutes, and the Blue Ridge Parkway winding along the ridgeline above the valley, Roanoke is a hiker's paradise. Moss Mountain Outfitters in Danville is about 90 minutes south, and while Roanoke has its own gear shops, we offer something different: a purpose-driven, family-owned store where 100% of profits fund the HUEF Foundation. Many Roanoke hikers make the drive for our curated brand selection and the personal touch that only Landon and Susan's family shop can deliver.
We stock the brands that thru-hikers and section-hikers trust: Smartwool for base layers, Big Agnes for shelters, KUHL for durable trail pants, and Vasque for boots that handle Virginia's rocky Appalachian terrain.
Roanoke's trails are notoriously rocky. Our fitting process accounts for the specific demands of terrain like Dragon's Tooth and McAfee Knob so you leave with boots that actually perform on scrambles and descents.
Moss Mountain Outfitters was built on the memory of Ryan Moss. 100% of profits support the HUEF Foundation. When Landon and Susan opened this shop, they built it on a brother's legacy -- and Roanoke hikers who value community find that our store aligns with the spirit of the trail.
We don't try to carry everything. We carry the right things. Our 37+ brands are hand-selected by people who hike the same mountains you do, and every piece of gear has been trail-tested before it hits our shelves.
Strenuous
The most photographed spot on the entire Appalachian Trail, McAfee Knob delivers a jaw-dropping cliff ledge overlooking the Catawba Valley. Start early to avoid crowds.
Strenuous
A technical scramble to a dramatic rock spire, Dragon's Tooth is one of Virginia's most challenging day hikes. Boots with aggressive tread and ankle support are a must.
Strenuous
The third leg of Roanoke's famous Triple Crown, Tinker Cliffs offers nearly a mile of exposed cliff-edge walking with panoramic valley views.
Easy to Moderate
The second-largest municipal park in the nation, Carvins Cove has trails for every level. Mountain bikers and hikers share this extensive network.
Take US-220 South from Roanoke through Martinsville, then Route 58 East to Danville. The drive passes through beautiful foothills country. Make a day of it and stop by some of our favorite spots along the way.
Roanoke's trails aren't going anywhere, but the right gear makes every mile better. Shop online or visit us in Danville.
